Editorial

Editorial
Editorial

A new sales channel to power the passion economy

An interview with former Shopify CTO, Jean-Michel Lemieux

July 24, 2024

Editorial
Editorial

Rethinking the ROI of your launch part III: Get data you can actually do something with

EQL delivers data that actually helps you make real, revenue-impacting decisions. Here’s how some of our current partners are putting it to use.

July 15, 2024

Editorial
Editorial

Why haven’t I won an EQL launch yet?

If you’re here because you’ve entered multiple EQL-powered launches, and still haven’t won, I feel that pain. As someone who can see all sides of this, this is my attempt to help you understand...

July 8, 2024

Editorial
Editorial

We're "obsessed" with the new Stanley x Olivia Rodrigo collab

Here's how to get your hands on this gutsy purple Quencher!

July 5, 2024

Editorial
Editorial

The bad news about queues: How product launches are being exploited

Discover how queues are being exploited in product launches, and learn more about how to prevent bad actors from scoring your products.

June 28, 2024

Editorial
Editorial

Rethinking the ROI of your launch part II: Unlock revenue by improving fan sentiment and connection

Investing in fan happiness pays off for brands in a big way.

June 26, 2024

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