Unbox a better way
to launch

Collectibles

Keep your collectible launches in perfect condition with an industry-leading tech solution that’s ready for the fan frenzy.

START LAUNCHING WITH EQL

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"I actually love this. Gives us a real chance to get a product without having to worry about the bots!"

ENTRANT, TOPPS SAPPHIRE

Why the most in-demand artists work with EQL

Tech that can handle the heat

Our platform was purpose-built for intense demand, so your site won’t crash, and your fans won’t be stuck in an endless queue.

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Trusted Reliability

Bot Mitigation

Real fans to the front

Our industry-leading bot-beating technology filters out bad actors and makes sure your product ends up in the hands of true fans, not profit-hungry resellers.

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Level the playing field

Give disappointed fans a silver lining: thanks to our unique EQLizer algorithm, any fans who miss out on one drop will get a better shot on the next.

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always fair

See how brands level up launches with EQL

Concepts x Nike SB Dunk Low Orange Lobster with EQL

LeBron Mamba City Edition Jersey, an EQL launch

Wynyard Coin Centre began to notice that their hottest coin drops were selling out in a matter of seconds. That's when they turned to EQL to make coin launches fair again for their loyal audience of collectors.

Read the case study

Unbox a better way to launch

Why the most in-demand artists work with EQL

See how brands level up launches with EQL

Unbox a better way
to launch