What is a launch strategy for ecommerce? How is it different than a product drop? And how do you create winning one? We lay out all the answers in this blog.
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BoF: The New Way Brands Are Battling, and Sometimes Even Beating, Bots
"While big players like Nike have built their own defences, others have turned to external tech providers like the Australian start-up EQL, which has emerged as a leader in managing fashion and footwear releases."
BoF: The New Way Brands Are Battling, and Sometimes Even Beating, Bots
"While big players like Nike have built their own defences, others have turned to external tech providers like the Australian start-up EQL, which has emerged as a leader in managing fashion and footwear releases."
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Donât blow the last chapter of your launch
Launches are like dinner parties â and they can be ruined the same way.
Donât blow the last chapter of your launch
Launches are like dinner parties â and they can be ruined the same way.
Dropping Today via EQL: â1998â Inspired New Balance 990v4 from Joe Freshgoods
EQL is stoked to be supporting the launch of the Joe Freshgoods x New Balance 990v4 â1998â collaboration
Dropping Today via EQL: â1998â Inspired New Balance 990v4 from Joe Freshgoods
EQL is stoked to be supporting the launch of the Joe Freshgoods x New Balance 990v4 â1998â collaboration
Fresh Features this Month | November
Faster entries for fans, multi-quantity SKU's, Shopify inventory handling, and more...
Fresh Features this Month | November
Faster entries for fans, multi-quantity SKU's, Shopify inventory handling, and more...
The Restock Edition 002: New Rules for Brand Collaborations in 2024
Brands love them, fans covet them. Collaborations are nothing new in the world of commerce - but the bar of success keeps getting higher and higher.
The Restock Edition 002: New Rules for Brand Collaborations in 2024
Brands love them, fans covet them. Collaborations are nothing new in the world of commerce - but the bar of success keeps getting higher and higher.
Promote your Limited-Edition Whiskey Release in 2024 with a Kick
Creative ways to promote your rare whiskey release in 2024, drawing from some of the best brands in the game.
Promote your Limited-Edition Whiskey Release in 2024 with a Kick
Creative ways to promote your rare whiskey release in 2024, drawing from some of the best brands in the game.
