Effective drops are about generating demand and turning all of that energy into meaningful outcomes. Here's how to do it.
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LATEST POSTS
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4 ways to elevate your brand collaboration launch strategy
Here at EQL, we've taken some notes from our front row seat on how brands can use collaborations to stoke the fires of fandom.
4 ways to elevate your brand collaboration launch strategy
Here at EQL, we've taken some notes from our front row seat on how brands can use collaborations to stoke the fires of fandom.
Lessons from Brand Pros on Amping Up Your Collab Launch
In the six weeks between sellout and race day, the IMG team needed a solution that could help them notify waitlisted runners as new spots opened. EQL helped deliver that and so much more.
Lessons from Brand Pros on Amping Up Your Collab Launch
In the six weeks between sellout and race day, the IMG team needed a solution that could help them notify waitlisted runners as new spots opened. EQL helped deliver that and so much more.
Aku partners with EQL for innovative event-based launch at ComplexCon
Aku’s team sought a partner who could help them run a seamless and memorable hybrid launch at ComplexCon Hong Kong. That’s when they found EQL.
Aku partners with EQL for innovative event-based launch at ComplexCon
Aku’s team sought a partner who could help them run a seamless and memorable hybrid launch at ComplexCon Hong Kong. That’s when they found EQL.
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Rethinking the ROI of Your Launch Part I: Increasing Revenue
If you’re launching your hottest products with a first-come-first-serve model, making people queue (online or in-person), or running a raffle free-for-all — you’re throwing revenue away.
Rethinking the ROI of Your Launch Part I: Increasing Revenue
If you’re launching your hottest products with a first-come-first-serve model, making people queue (online or in-person), or running a raffle free-for-all — you’re throwing revenue away.
Fresh Features this Month | April
Let your fans create accounts before your next launch, improve your social sentiment with win share emails, and more
Fresh Features this Month | April
Let your fans create accounts before your next launch, improve your social sentiment with win share emails, and more
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Nail event activations and show your locals love with EQL
Let’s take a look at how brands can use EQL’s technology to offer not just convenience, but real-world connection as well.
Nail event activations and show your locals love with EQL
Let’s take a look at how brands can use EQL’s technology to offer not just convenience, but real-world connection as well.
