What is a launch strategy for ecommerce? How is it different than a product drop? And how do you create winning one? We lay out all the answers in this blog.
LATEST POSTS
EQL's Picks for the Best Brand Collaborations of 2023
2023 has been a year of groundbreaking brand collaborations, fusing fashion, music, and luxury brands like never before. Here are a few of our favorites.
EQL's Picks for the Best Brand Collaborations of 2023
2023 has been a year of groundbreaking brand collaborations, fusing fashion, music, and luxury brands like never before. Here are a few of our favorites.
The Frenzy Files
EQL’s always keeping an eye on the world’s hottest product launches. Check out some of the month's insights below here.
The Frenzy Files
EQL’s always keeping an eye on the world’s hottest product launches. Check out some of the month's insights below here.
Fresh Features this Month | October
Sometimes, the little changes can make the biggest difference. Here's our favorite new features and updates from October.
Fresh Features this Month | October
Sometimes, the little changes can make the biggest difference. Here's our favorite new features and updates from October.
7 Strategies for Creating a Fair Online Release for Your Limited Edition Art
Selling limited edition prints is a delicate art in itself, balancing the desire for exclusivity with meeting customer demand.
7 Strategies for Creating a Fair Online Release for Your Limited Edition Art
Selling limited edition prints is a delicate art in itself, balancing the desire for exclusivity with meeting customer demand.
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Sneaker Bots 101: What Are They, and How Do They Work?
Understand what sneaker bots are and how they keep clearing out all your limited-edition inventory
Sneaker Bots 101: What Are They, and How Do They Work?
Understand what sneaker bots are and how they keep clearing out all your limited-edition inventory
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Dropping our latest: EQL Brand 2.0 "Passion" in Black, White, and Yellow Colorway
EQL's brand has evolved past just sneakers and into an entirely new world of fandom.
Dropping our latest: EQL Brand 2.0 "Passion" in Black, White, and Yellow Colorway
EQL's brand has evolved past just sneakers and into an entirely new world of fandom.
