Awake NY partners with EQL to launch Jordan collaboration

New York City born Awake NY dropped its latest Jordan collaboration today, unveiling a custom Varsity jacket, Airship PEs and a reverse-bleached flannel complete with the Jumpman logo. 

Awake chose to partner with EQL on the launch, guaranteeing fans their fairest shot at scoring a win. You can view and enter the live launches here. 
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Awake NY, known for its bold designs and commitment to urban culture, has been a trailblazer in the streetwear industry since its inception in 2012. Visionary creator Angelo Baque started Awake with a focus on bringing the five boroughs to life through fashion, and has since captured the hearts of fans far beyond the Empire state. 

Beyond its coveted apparel lines, the brand serves as a pillar in its communities, working with various organizations both local and nationwide to provide support to underserved populations.

In certifying their launches Run Fair® Awake NY aims to create a more equitable and enjoyable launch experience for their legions of fans, giving them a chance to purchase without the stress or frustration commonly associated with exclusive drops.

Learn more about the Awake NY and their mission here: https://awakenyclothing.com/ 

Interested in learning more about how to get the Jordan x Awake NY? The launch opens today, March 6 at 2pm ET and will be open for a limited time on EQL: https://awakeny.runfair.com/en-GB/us