What is a launch strategy for ecommerce? How is it different than a product drop? And how do you create winning one? We lay out all the answers in this blog.
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Part 2: How to elevate Your skate shop drops with EQL
The way independent skate shops are running their hot drops isn’t paying off. Here’s how to do it better with EQL’s tools.
Part 2: How to elevate Your skate shop drops with EQL
The way independent skate shops are running their hot drops isn’t paying off. Here’s how to do it better with EQL’s tools.
Part 1: How to get more from your skate shop’s hot drops
Hot, limited-edition drops offer massive potential for skate shops — but unless you’re addressing these common challenges, you’re not maximizing your ROI.
Part 1: How to get more from your skate shop’s hot drops
Hot, limited-edition drops offer massive potential for skate shops — but unless you’re addressing these common challenges, you’re not maximizing your ROI.
The top 3 things brands must control for a successful product launch
Many factors are at play when planning any launch, but the three most crucial elements for your brand to control are distribution channels, timing, and storytelling.
The top 3 things brands must control for a successful product launch
Many factors are at play when planning any launch, but the three most crucial elements for your brand to control are distribution channels, timing, and storytelling.
How to launch your hottest retail products: FCFS, queues, raffles and more
Product launches offer a massive opportunity for brands, but it's important to choose the right launch mechanism. Understand the pros and cons to make the best decision for your brand.
How to launch your hottest retail products: FCFS, queues, raffles and more
Product launches offer a massive opportunity for brands, but it's important to choose the right launch mechanism. Understand the pros and cons to make the best decision for your brand.
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Brand Collabs 101: How to maximize your brand’s big moment
Collabs present a massive opportunity to get fans stoked, expand your audience, and take your brand in a new direction. Here’s what you need to know to get it right.
Brand Collabs 101: How to maximize your brand’s big moment
Collabs present a massive opportunity to get fans stoked, expand your audience, and take your brand in a new direction. Here’s what you need to know to get it right.
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Kicks and culture: A deep dive into 2024 (and what’s still to come) with Sneaker Freaker
We sat down with Woody of Sneaker Freaker to talk about what’s blown his mind so far, and what he’s most looking forward to in the next few months.
Kicks and culture: A deep dive into 2024 (and what’s still to come) with Sneaker Freaker
We sat down with Woody of Sneaker Freaker to talk about what’s blown his mind so far, and what he’s most looking forward to in the next few months.
